Landing pages
A landing page does not explain the whole business: it removes the menu and the distractions and leaves only what is needed for one action to happen. It is where paid campaign traffic should land.
A landing page is a page with a single purpose: getting the visitor to do one specific thing. Request a quote, book an appointment, leave a phone number or buy. Nothing else.
It differs from a corporate website in that it does not try to explain the whole business. It removes everything that distracts, including the menu, and keeps only what is needed for that action to happen.
That is why it is the right destination for paid traffic. Every euro spent on advertising lands on a page built for that campaign, not on a general homepage where the visitor gets lost.
In numbers
What it includes
What the service covers, with no small print.
A single message
We define the offer and write it in plain language, without empty promises or decoration that costs credibility.
Conversion structure
An order designed to guide the visitor: what they gain, why to trust you, which doubts to settle and where to click.
A form that arrives
A short form tested end to end, with enquiries landing in your inbox rather than in a spam folder.
Ready to measure
The page is prepared to connect with Google Ads or Meta, so you know how many visits become enquiries.
How we work
The stages the project goes through, and what you decide at each one.
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Goal and offer
We define the action the visitor must take and what they receive in return. Everything else follows from that.
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Copy and design
We write the copy and design the page around that specific offer, not around a reused template.
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Launch and tracking
We publish, test the form and leave tracking active before the campaign starts.
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Adjustments from data
The first visits show what works. We adjust headline, order or form according to what the numbers say.
From strategy to results.
Who it is for
Four common situations. If you recognise yours, it fits.
- Anyone about to spend on advertising
- If you are paying for each visit on Google Ads or social, that visit should land on a page built for the campaign.
- Services that live on enquiries
- Businesses that need a steady flow of quote requests, appointments or bookings.
- Launches with a date
- A new product, a promotion or an event with a beginning and an end that needs a page of its own.
- Clients outside Barcelona
- Inside or outside Spain. A landing page is planned, written and measured just as well remotely.
Frequently asked questions
The questions we get before starting, answered plainly.
How soon is it ready?
A landing page is usually live within one or two weeks, because the work is concentrated on a single page and a single message.
Does it work for Google Ads campaigns?
Yes, that is its most common use. The page is prepared to receive campaign traffic and to measure how many visits end in contact.
Do I need one for every campaign?
Not always, but the closer the page is to the advert that brought the visitor, the better it performs. If you run two very different offers, one page for each is worth it.
Can two versions be tested?
Yes. A second version with a different headline or structure can be published, splitting the traffic between them to see which converts better.
Does it include running the campaign?
The page and the campaign are two separate jobs. We can build only the page, or also handle the advertising. Either way it is quoted separately.
Do you only work in Barcelona?
No. We are based in Barcelona and meet clients in person here and nearby, but the work itself runs just as well remotely. We serve clients across Spain and abroad, in Spanish, English and French.
Related articles
For those who prefer to understand it properly before deciding.
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